6022CL: International Business in Emerging Markets, Coursework, CU

Learning Outcomes Assessed This coursework aims to assess the following learning outcome or LO(s):

LO1: Demonstrate advanced knowledge of theoretical and empirical findings in the fields of international business management, finance and economics in emerging markets.

LO2: Interpret the business environment and its governance in emerging economies.

LO3: Synthesise theoretical approaches from international business and management to critically evaluate the role of multinational organisations in emerging economies.

LO4: Critically engage with current debates in international business, with a focus on emerging markets.

Coursework Title: Management Report on an Analysis of International
Business Concerns and Challenges in Emerging Markets

Assuming you are a Business Consultant with a Top Management Consulting firm. You have been approached by a client on the selection of an emerging economy to invest and establish operation.

Your task is to prepare a report discussing topics that addresses today’s International Business Concerns and Challenges. Your report should be based upon your research and supported experience containing the following key themes:

Justification on the choice of an emerging economy to enter, from one of following choices:
o Niger (Africa)
o Mexico (Latin America)
o Indonesia (East Asia)
o Czech Republic (Eastern Europe)
o Egypt (Middle East)
Discuss the effect and impact to international business of key economic factors such as inflation, unemployment rate, trade, GDP and FDI.
Discuss the effect and impact of the financial market and institutions to international business, such as the foreign exchange market, financial institutions and markets.
Discuss the forms of technological innovation and their roles on international competitiveness such as payment systems, e-commerce, network services and social media.
Discuss the effect and impact of political and legal concerns on international business such as bureaucracy and governance, environmental and consumer protection laws.
Discuss the effect and impact of cultural differences on international business, such as values and attitudes, manners, languages and religion,
Discuss the role that businesses and corporations are expected to engage towards the development of emerging economies such as ethical practices, corporate social responsibility, and sustainability.

Assignment Guidelines

Structure: You have been asked to produce a report. It should contain the following:

1. Title page, including the given title in full

2. Table of Contents

3. Executive Summary (approx. 300 words, excluded from word count)

4. Introduction

5. Main body, which should be organised under appropriate headings 6. Conclusion

7. Appendices, which should be numbered.

Layout: Your work should be word processed in accordance with the following:
1. Font style, Arial, font size 12
2. 1.5 line spacing
3. The page orientation should be ‘portrait’
4. Margins on both sides of the page should no less than 2.5cm
5. Pages should be numbered
6. Your name and student name should be included in the title page

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