After conducting a SWOT analysis, your firm has decided to focus on addressing issues located in the Weaknesses–Opportunities quadrant.


After conducting a SWOT analysis, your firm has decided to focus on addressing issues located in the Weaknesses–Opportunities quadrant. Which of the following steps are you most likely to take?

A. Deploy top sales personnel to prevent buyers from migrating towards lower-priced competition.

B. Shut down struggling retail outlets in an economically depressed region.

C. Devote more resources to an extremely popular advertising campaign to promote an exciting new product.

D. Reorganize the inefficient research and development department to bring innovative products to market more quickly.


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