PRM22701 Principles of Project Management L7 Project Brief S1, 2025 | RUL

PRM22701 Assessment Tasks:

PRM22701 Project Brief

The main purpose of this project brief is to allow you to integrate the knowledge acquired from “Principles of Project Management” and to apply it to practical real-world scenarios. Throughout this project, you will have the opportunity to demonstrate mastery of project management theories and concepts, apply them to a hypothetical case, and develop essential professional skills in creating project portfolios and delivering engaging presentations.

Project Description: Charity Fundraising Event for Education

Imagine you are a project manager organizing a hypothetical charity fundraising event at Ravensbourne University London. The event is scheduled to take place on Monday, August 18th, 2025. Your task in this scenario is to plan a fundraising event project aimed at providing educational resources such as books, school supplies, and scholarships to underprivileged children. You must ensure that the event is organized efficiently, meaning that the funds raised for charity should significantly exceed the costs of organizing the event.

The project should consider the following assumptions:

As Project Manager, you are responsible for leading a project team comprised of 6 fictional team members (including yourself). You are allowed to engage Ravensbourne in-house staff members. Keep this in mind when considering resource, budget, and task allocation.

You can choose any theme of the fundraising event.

The event will take place at Ravensbourne University London campus; however, you must identify the exact location on campus and be prepared to explain the rationale.

In-house staff will not require any salary allocation for the project, however external staff will require salary allocation.
Your goal is to maximize the amount of funds raised, after accounting for costs required. You are expected to conduct research to identify information to aid in your cost estimations.

There are two components to complete for this hypothetical project:

1. Project Portfolio

(upper word limit – 2500 words, excluding references and appendix)

Your project portfolio should follow the following structure:

a) Project Scope Statement:

Develop a Scope Statement outlining:

Description of the event being offered.
Project Justification.

3-4 Project Objectives (SMART methodology). o Project Deliverables.

Key Milestones.
Technical Requirements.
Project Constraints and Solutions.

b) Project Team:

Describe the type of project manager you aspire to be for charity project, and how you will lead and manage your project team.
Derive roles and responsibilities for six fictional staff members (including yourself, as Project Manager)
Declare and illustrate your preferred project team structure (Functional/Project / Matrix), explain the rationale.

c) Project Resource and Task Allocation:

Develop a Work Breakdown Structure (WBS) that breaks the project into a hierarchy of work.
Create a Project Schedule with identified duration, dates, dependencies, and accountable team member for each task.
Create a Gantt Chart illustrating task durations and dependencies.
Create a RACI Matrix to clarify roles and responsibilities for each of the 6 fictional team members.

d) Project Communications Plan

Develop a Communication Plan outlining how information will be shared with team members and stakeholders.
Identify and assess key stakeholders.
Outline strategies for effectively managing stakeholder engagement and addressing their concerns.

e) Project Quality Plan:

Formulate a Quality Plan that defines the quality standards, metrics, processes, tools, and activities for the charity event.

f) Project Risk Plan:

Create a Risk Severity Matrix to Identify and assess potential risks that could impact the project’s success.
Develop risk response strategies to mitigate threats and capitalise on opportunities.

g) Key Performance Indicators:

Determine 3-5 Key Performance Indicators (KPIs) with target values to measure project progress and success. • Describe how you will use KPI insights to make informed decisions and adjustments to the project.

h) Project Finance Estimation

Declare the cost estimation methodology used.
Develop a cost breakdown structure (CBS) to estimate and justify the expenses required to organize the event. Your cost estimates must be well-researched, with prices supported by references to actual quotations or market rates.

The project plan must be written using Times New Roman font (size 12) and double-spaced, with incorporation of images/diagrams/tables where appropriate. Please limit to a maximum of 2,500 words (excluding title page, references, and appendixes). If you are referencing any sources, Harvard Referencing system is required. The assignment must be submitted in MS Word or PDF format on Canvas by Friday August 8th 4:00pm.

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2. Reflection Video:

In addition to the project portfolio, you are required to film a reflection video (up to 10-minutes), which should be uploaded to YouTube and the link will be pasted on the last page of you Project Portfolio Word or PDF document to submit on Canvas for viewing/grading. Ensure the link is publicly available. This assessment is due to be submitted on Canvas by Friday August 8th 4:00pm.

In this video, you should reflect on what you have learned throughout the Principles of Project Management module and project portfolio development process. Discuss the challenges you faced during your learning process, the strategies you employed to overcome them, and the insights you gained about project management. You may also share how this experience has influenced your perspective on project management as a discipline.

Conclusion:

This project aims to provide you with practical experience in applying project management principles to a realistic scenario. Through the project portfolio and reflection video presentation, you will demonstrate your ability to plan, execute, and control a project effectively, showcasing your skills in leadership, communication, risk management, and stakeholder engagement. This hands-on experience will serve as a strong foundation for your future career as a competent and successful project manager. Good luck!

Essential Reading List — Harvard referenced

Project Management Institute. (2021) A Guide to the Project Management Body of Knowledge (PMBOK Guide). 7th edn. Newtown Square, PA: Project Management Institute.
Dobson, MS 2010, Creative Project Management, McGraw-Hill Education, New York. Available from: ProQuest Ebook Central. [20 July 2023].
Newton, R 2016, Project Management Step by Step: How to Plan and Manage a Highly Successful Project, Pearson Education, Limited, Harlow. Available from: ProQuest Ebook Central. [20 July 2023].
Wysocki, RK 2011, Effective Project Management: Tradi, John Wiley & Sons, Incorporated, Hoboken. Available from: ProQuest Ebook Central. [20 July 2023].

Assessment and tutor feedback date

Student will receive feedback and assessment in accordance with deadlines subject to the registry timetable.

Students who miss the deadline or fail this project may be required to complete a retrieval project which demonstrates that the learning outcomes have been achieved. Students should be aware that retrieval submissions are capped at a bare pass grade, unless the extenuating circumstances panel uphold an evidenced application. The deadline for retrieval submissions will be determined at an Assessment Board.

Module Learning Outcomes

LO1 Employ advanced project management principles and methodologies to effectively initiate, plan, execute, monitor, control and close projects.
LO2 Demonstrate mastery in effective communication and stakeholder management strategies in project management contexts.
LO3 Critically analyse and evaluate project complexities, make informed decisions, and adapt to dynamic project environments.
LO4 Display mastery in project management tools and technology to enhance project planning, execution, and monitoring processes in complex contexts.
LO5 Employ advanced knowledge and skills to evaluate project success factors and key performance indicators to measure project outcomes, enabling continuous improvement and enhancement of future project management practices in complex contexts.