Case Study: Using Neural Networks to Enhance Netflix’s Marketing Strategy Netflix is one of the most popular online streaming services worldwide, with millions of subscribers in over 190 countries. The company has been able to maintain its position as a market leader by continuously innovating and using cutting-edge technology to provide the best possible user experience. One of the ways Netflix has leveraged technology is […]
Exploratory Data Analysis Exploratory Data Analysis (EDA) is an approach to analyzing data that focuses on gaining an understanding of the data and identifying patterns and relationships that may be present. EDA involves using visualizations and statistical techniques to explore and summarize the data in a way that is both comprehensive and intuitive. The primary goal of EDA is to uncover interesting and relevant insights […]
Marketing Analytics uses data, statistics, mathematics, and technology to solve marketing business problems. It involves modeling and software to drive marketing decision-making. Not long ago, marketing analytics was a highly specialized field for individuals who had in-depth knowledge of mathematical modeling, computer programming, and specialized software packages. Today, however, the availability of large amounts of data, improvements in analytics techniques, substantial increases in computer processing […]
Case Study: The Importance of a Social Media Plan for an Organization Background AI Corp. is a multinational organization that provides software solutions to businesses worldwide. The company has been in business for over a decade and has established itself as a leader in the industry. However, AI Corp. has not been proactive in social media marketing, and its competitors have started to gain an […]
You are to write a scholarly/academic “critical review” for each of two journal articles. The first article is provided in the assignment. The second article is to be chosen from one of those provided in the articles folder. Each review should be 3-4 pages in length (not including title and reference pages). Q: What is a critical review? A: The word “critical” does not mean […]
Assignment 1: Using Spreadsheets to Create a Business Case from Raw Data InstructionsBackgroundThis exercise helps students understand how a raw file of sales transactions can be analyzed to produce valuable information for managers. Your challenge is to see what the data is telling you via the Dashboard you created and then present your case for improvement!You are the Senior Vice President of Sales for the […]
Write a 5-7 page paper in which you: Compare and contrast surge versus congestion pricing. Provide a specific example of each currently in use. There are many types of auctions, each with strengths and weaknesses in uncovering the real price/value of an item. Compare and contrast how each of the following uncovers value and provide a specific example of how each uncovers value: The English auction and […]
Lab Exercise – Data Summary 1. For this exercise, go online and select a comma separated value (.CSV) data file from one of these sources: The US government makes many, many data sets available for free, and all are legally free to use and in the public domain.https://data.gov/ Additionally, you could check one of the sources listed on these pages, I recommend Socrata, as an […]
Critical Review of Research Themes Grades: 30% written report Students are required to work on this project individually. Students are required to submit a soft copy via Turnitin – Blackboard, on or before 08 Sept 2025. You need to cite all references that you used in your project both in the text (only surname & year) as well as at the end of the project […]
Unit 45: Additive Manufacturing Processes Qualification Pearson BTEC International Level 3 Diploma in Engineering Pearson BTEC International Level 3 Extended Diploma in Engineering Unit number and title Unit 45: Additive Manufacturing Processes Learning aim(s) A: Examine the technology and characteristics of additive manufacturing processes as used in industry Assignment title Additive manufacturing processes in industry Assessor Issue date Hand in deadline Vocational Scenario […]