Using trend analysis and appropriate ratios, analyse the financial statements that have been prepared by the business in the case study. In particular, comment on the following aspects of the company: areas of concern in financial performance, focusing mainly on the performance statement areas of concern in financial health, focusing mainly on both the performance and position statements
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Question 4 Using the analysis in your answer to Question 3, comment on the validity of the concerns expressed about the business by Page Turning Book Shop’s finance director. What practical steps should now be undertaken to improve the financial performance and financial health of the business?
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