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You recently joined Tourism Magazine as a junior writer, a magazine that deals primarily with tourism and hospitality matters. As part of this month`s theme, they will focus on sustainability within tourism and hospitality

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1.1 Explain the Concept of Sustainability SUSTAINABILITY IN TOURISM AND HOSPITALITY (Credit Value: 20)

Course Aims: The aim of this unit is to develop learners’ understanding of the principles of sustainability that are important for those working in a managerial role in the tourism and hospitality industry. The unit introduces the concept of sustainability and sustainable development and contextualises it for different types of business and destinations in the tourism and hospitality industry.

Course Learning Outcomes: Code

Learning Outcome (The Learner will:)

LO1

Understand sustainability and the sustainable development concept.

LO2

Understand the impacts of the tourism and hospitality industry on destinations.

LO3

Understand the principles of sustainable tourism.

LO4

Understand sustainability initiatives in tourism and hospitality businesses.

Learning Outcomes Mapping: Learning Outcome

Assessment Criteria

 

LO1

1.1 Explain the concept of sustainability.

1.2 Discuss the role of sustainability in a range of business contexts.

1.3 Explain the concept of sustainable development.

 

LO2

2.1 Explain the different types of impacts that the tourism and hospitality industry has on destinations.

2.2 Discuss the ways in which different types of impacts can be managed.

 

LO3

3.1 Explain the principles of sustainable tourism.

3.2 Show how sustainable tourism approaches help to mitigate the negative impacts of tourism.

3.3 Discuss policy initiatives that support sustainable tourism.

 

LO4

4.1 Explain sustainability initiatives in different types of tourism and hospitality businesses.

4.2 Discuss best practice in sustainable business practice in tourism and hospitality.

4.3 Explain the impacts of sustainability initiatives on tourism and hospitality businesses.

Teaching Guideline: Sr. #

Teaching Guideline

Details

1

Class Duration

Each lecture will be conducted for 1.5 Hours (90 Minutes).

2

Topic Delivery Time

60 Minutes will be utilized for delivery of the lecture topic as per the approved lesson planner.

3

Research Project Time

30 Minutes of every lecture will be allocated for research project guidance, supervision, discussion, monitoring and progress review.

4

Teaching Methodology

Interactive lectures, demonstrations, discussions, presentations, workshops, guided reading, reflective activities, research supervision and case studies.

5

Audio Visual Aids

Instructor shall use Multimedia Projector, PowerPoint Presentations, Videos, Online Academic Databases, White Board, Flip Charts, Research Journals and Digital Learning Resources wherever applicable.

6

Student Participation

Active participation shall be ensured through presentations, discussions, peer reviews, critical analysis exercises and classroom activities.

7

Research Supervision

Instructor shall continuously monitor and supervise students` research progress throughout the course.

8

Independent Learning

Students shall conduct independent reading, literature review, information gathering and assignment work outside classroom hours.

9

Attendance Requirement

Students must comply with institutional attendance i.e. 80%, requirements before appearing in assessments.

10

Academic Integrity

Instructor shall ensure adherence to academic integrity, referencing and plagiarism policies throughout the course.

Research Project Guidelines: Requirement

Details

Project Type

Individual Assignments

Group Work

Not Allowed (Can study in Group/Groups)

Number of Assignments

Three Assignments

Assignment 1

Scenario Based, Word Limit 1000 Words, No references

Assignment 2

Scenario Based, Word Limit 1000 Words, No references

Assignment 3

Word Limit 1000 Words, excluding references

Student Responsibility

Each student shall prepare his/her own project independently

Research Monitoring

Instructor shall ensure students are conducting research independently

Academic Integrity

Strictly enforced

Submission Type

Soft Copy word document (docx. File), Alignment Justified, Headings Font Size: 12 pts, Text Font Size: 11 pts, Font: Times New Roman

Assignment 1 Soft Copy Submission

During Progress Test II (Week 20)

Assignment 2 Soft Copy Submission

Week 21

Assignment 3 Soft Copy Submission

Week 24

Final Defense & Viva

Conducted during Final Examination

Instructor Responsibility

Verify originality and authenticity of student work

Research Record

Instructor shall maintain progress records of each student including Plagiarism Report and submit it to academics department.

Assessment and Examination Guidelines: Activity

Week

Responsibility

Remarks

Progress Test I

Week 10

Instructor

Mandatory Invigilation

Progress Test II

Week 20

Instructor

Mandatory Invigilation

Final Examination

Week 24

Instructor

Mandatory Invigilation

Viva / Final Defense

Week 24

Instructor

Mandatory

Assignment Monitoring

Throughout Course

Instructor

Mandatory

Research Progress Monitoring

Weekly

Instructor

Mandatory

Plagiarism Verification

Week 24

Instructor

Mandatory

Plagiarism Policy: Requirement

Standard

Overall Similarity Index

Not more than 18%

Similarity from Single Source

Not more than 5%

Plagiarism Report Submission

Mandatory in Week 24

Report Responsibility

Instructor

Software

Turnitin or Institution Approved Similarity Checker

Non-Compliance

Assignment may be rejected or penalized according to institutional policy

Final Approval

Subject to plagiarism compliance

Assignment Assessment Structure Component (Assignment 1)

Details

Learning Outcomes Covered

LO1 and LO2

Assessment Criteria Covered

1.1 – 1.3 and 2.1 – 2.2

Assessment Type

Coursework

Scenario

You recently joined Tourism Magazine as a junior writer, a magazine that deals primarily with tourism and hospitality matters. As part of this month`s theme, they will focus on sustainability within tourism and hospitality industries. Your task is to write two pieces for the magazine. You will need to conduct some research in order to provide articles that are relevant and interesting.

Assignment Brief and Guidance

Write a journalistic style article in which students must:

Explain the concept of sustainability. Discuss the role of sustainability in a range of business contexts. Explain the concept of sustainable development. Explain the different types of impacts that the tourism and hospitality industry has on destinations. Discuss the ways in which different types of impacts can be managed for sustainable development Word Count

Maximum 1000 Words

References

None

Total Marks

50 Marks

Submission

The submission is in the form of an article. Soft Copy (Week 20)

Component (Assignment 2)

Details

Learning Outcomes Covered

LO3 and LO4

Assessment Criteria Covered

3.1 – 3.3 and 4.1 – 4.3

Assessment Type

Coursework

Assignment Brief and Guidance

Write a journalistic style article in which student must:

Explain the principles of sustainable tourism. Demonstrate how sustainable tourism approaches help to mitigate the negative impacts of tourism. Discuss policy initiatives that support sustainable tourism. Explain sustainability initiatives for three different types of tourism and hospitality businesses. Discuss best practice in sustainable business practice in tourism and hospitality. Explain the impacts of sustainability initiatives on tourism and hospitality businesses. Word Count

Maximum 1000 Words

References

None

Total Marks

50 Marks                                                                       

Submission

The submission is in the form of an article. Soft Copy (Week 21)

Component (Assignment 3)

Details

Learning Outcomes Covered

LO1, LO2, LO3 and LO4

Assessment Criteria Covered

1.1 – 1.3, 2.1 – 2.2, 3.1 – 3.3 and 4.1 – 4.3

Assessment Type

Coursework

Assignment Brief and Guidance

For this task, students should provide an annotated bibliography for the sources that they used to support their writing in Assignments 1 and 2.

To do this, students are required to:

Include a full Harvard reference for each source that you used Write an explanation under each source of how you found it, and how it supported your journalistic-style writing, explaining which sections of your writing it relates to in tasks 2 and 3. Word Count

Maximum 1000 words

References

References should place in a list, using Harvard Referencing style.

Total Marks

100 Marks

Submission

The submission is in the form of a report. Soft Copy (Week 24)

Lesson Planner Lec #

Week #

Subject Content

LO Ref

AC Ref

Book Reference (Chapter & Starting Page)

Time In

Time Out

Activity Date

Teacher Signature

1

1

Introduction to Sustainability and Sustainable Development

LO1

1.1

Part One – Introduction (p.1)

        2

Concept and Evolution of Sustainability

LO1

1.1

Ch.1 Historical Background (p.3)

        3

2

History of Sustainable Development

LO1

1.1

Ch.1 Historical Background (p.3)

        4

Global Need for Sustainable Development

LO1

1.1

Ch.2 Nature and Scope of Sustainable Tourism (p.13)

        5

3

Role of Sustainability in Business Contexts

LO1

1.2

Ch.4 Towards a New Approach to Sustainable Tourism Management (p.41)

        6

Sustainability in Tourism and Hospitality Businesses

LO1

1.2

Ch.9 The Industry (p.104)

        7

4

Sustainable Development Goals (SDGs)

LO1

1.3

Ch.4 Towards a New Approach to Sustainable Tourism Management (p.41)

        8

United Nations Sustainable Development Goals and Tourism

LO1

1.3

Ch.4 Towards a New Approach to Sustainable Tourism Management (p.41)

        9

5

Sustainable Development Policies

LO1

1.3

Ch.8 The Public Sector (p.87)

        10

International and National Sustainability Policies

LO1

1.3

Ch.8 The Public Sector (p.87)

        11

6

Brundtland Report and Sustainable Development

LO1

1.3

Ch.3 A Critique of Current Thinking in Sustainable Tourism Management (p.24)

        12

Approaches to Sustainability: 3-Legged Stool, Circular Economy & Green Economy

LO1

1.3

Ch.4 Towards a New Approach to Sustainable Tourism Management (p.41)

        13

7

Introduction to Tourism and Hospitality Impacts on Destinations

LO2

2.1

Part Two – Three Dimensions of Sustainable Tourism (p.47)

        14

Urban Tourism Impacts

LO2

2.1

Ch.16 Urban Areas (p.172)

        15

8

Coastal Tourism Impacts

LO2

2.1

Ch.14 Coastal Areas and the Sea (p.155)

        16

Island Tourism Impacts

LO2

2.1

Ch.18 Islands (p.193)

        17

9

Rural Tourism Impacts

LO2

2.1

Ch.15 Rural Areas (p.161)

        18

Economic Impacts of Tourism and Hospitality

LO2

2.1

Ch.6 The Economic Dimension (p.59)

        19

10

Social Impacts of Tourism and Hospitality

LO2

2.1

Ch.7 The Social Dimension (p.69)

        20

Environmental Impacts of Tourism and Hospitality

LO2

2.1

Ch.5 The Environmental Dimension (p.49)

        21

11

Progress Test I

(MCQs Based Assessment)

(Invigilation by the trainer)

        22

Principles of Destination Management for Sustainability

LO2

2.2

Ch.24 Tourist Destinations (p.255)

        23

12

Destination Management Strategies

LO2

2.2

Ch.24 Tourist Destinations (p.255)

        24

Best Practices in Sustainable Destination Management

LO2

2.2

Ch.24 Tourist Destinations (p.255)

        25

13

Introduction to Sustainable Tourism

LO3

3.1

Ch.2 Nature and Scope of Sustainable Tourism (p.13)

        26

Principles of Sustainable Tourism

LO3

3.1

Ch.4 Towards a New Approach to Sustainable Tourism Management (p.41)

        27

14

Sustainable Tourism and Sustainable Development

LO3

3.2

Ch.4 Towards a New Approach to Sustainable Tourism Management (p.41)

        28

Sustainable Tourism and Economic Development

LO3

3.2

Ch.6 The Economic Dimension (p.59)

        29

15

Sustainable Tourism and Social Development

LO3

3.2

Ch.7 The Social Dimension (p.69)

        30

Sustainable Tourism and Environmental Protection

LO3

3.2

Ch.5 The Environmental Dimension (p.49)

        31

16

Mitigating Negative Impacts through Sustainable Tourism

LO3

3.2

Ch.4 Towards a New Approach to Sustainable Tourism Management (p.41)

        32

Sustainable Tourism Best Practices and Case Studies

LO3

3.2

Ch.9 The Industry (p.104)

        33

17

Policy Initiatives for Sustainable Tourism

LO3

3.3

Ch.8 The Public Sector (p.87)

        34

United Nations World Tourism Organization (UNWTO) Policies

LO3

3.3

Ch.8 The Public Sector (p.87)

        35

18

OECD and European Union Sustainable Tourism Policies

LO3

3.3

Ch.8 The Public Sector (p.87)

        36

ASEAN and National Sustainable Tourism Policies

LO3

3.3

Ch.8 The Public Sector (p.87)

        37

19

Sustainability in Tourism and Hospitality Businesses

LO4

4.1

Ch.9 The Industry (p.104)

        38

Corporate Social Responsibility (CSR) and Green Consumers

LO4

4.1

Ch.9 The Industry (p.104)

        39

20

Sustainability Reporting, Regulation and ESG

LO4

4.1

Ch.20 Marketing Management (p.217)

        40

Submission of Assignment I

 

 

          41

21

Progress Test II

(MCQs Based Assessment)

(Invigilation by the trainer)

        42

Submission of Assignment II

 

 

 

        43

22

Sustainability Policies, Certifications and Awards

LO4

4.2

Ch.8 The Public Sector (p.87)

        44

Staff Incentives and Sustainability Programs

LO4

4.2

Ch.21 Human Resource Management (p.230)

        45

23

Sustainable Practices in Travel Sector

LO4

4.2

Ch.27 Transport (p.288)

        46

Sustainable Practices in Accommodation and Restaurants, Sustainable Practices for Tour Operators

LO4

4.2

Ch.28 Hospitality (p.299) & Ch.26 Tour Operations (p.276)

        47

24

Submission of Assignment III

 

 

 

        48

Measuring Sustainability Success and Sustainability Indicators, Impacts of Sustainability Initiatives on Tourism & Hospitality Businesses

LO4

4.3

Ch.20 Marketing Management (p.217) & Ch.34 The Future of Sustainable Tourism (p.350)

        Final Exam and

Final Defense + Viva

(Mandatory Invigilation by the trainer)

 

 

 

 

Guided Learning Hours Calculation: Description

Calculation

Guided Learning Hours

Total Weeks

24 Weeks

Duration Per Lecture

1.5 Hours

Lectures Per Week

2 Lectures per Week

Total Lectures = 24 x 2 = 48 Lectures

48 * 1.5 Hours = 72 Hours

Dining Skills Training (DST)

4 Hours per day x 6 Days

24 Hours

Industrial Visit

Any relevant property visit

4 Hours

Total GLH Requirement

Contact Hours + DST + Industrial visit

100 Hours

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