You are working as a marketing analyst for a hospitality organisation of your choice(The selected organisation MUST be from the UK hospitality industry). You are responsible for delivering regular reports and custom analyses

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Evaluate the plan and use of social media in an organisation against its business requirements. B.P4 – Review the plan with others in order to identify and inform improvements

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Describe a situation or experience where one of your values has been challenged or tested and explain how you managed this. Support your discussion with academic literature.

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July 2025