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Goal & Organizational Pattern Identify a TED Talk that uses a persuasive presentation. As you watch, try to identify the speaker’s goal and organizational pattern. Based on the descriptions in Chapter 12 of various types

OK Okoth · 📅 28 September 2025 · ⏱ 2 min read
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PART 1- Module 1 – DISCUSSION

Goal & Organizational Pattern

Identify a TED Talk that uses a persuasive presentation. As you watch, try to identify the speaker’s goal and organizational pattern.

Based on the descriptions in Chapter 12 of various types of persuasive presentations:

·       Would you consider the presentation successful?

·       Which of the speaker’s strategies did you find effective?

·       Which strategies did you find ineffective?

·       Did the presentation illustrate ethical persuasion?

·       How did the speaker establish credibility?

·       Explain your answers and provide examples.

Read

·       Adler, R., Maresh-Fuehrer, M., Elmhorst, J.M., & Lucas, K. (2023). Communicating at work (13th ed.). McGraw-Hill Education.

o   Chapter 1: Communicating at Work

o   Chapter 9: Type of Business Presentations and Their Audiences

Submission Instructions:

  • The essay is to be clear and concise and scholars will lose points for improper grammar, punctuation, misspelling, and incorrect APA format.
  • Your initial post should be at least 200 words; formatted and cited accurately in the current APA style with support from your textbook and at least 1 other academic source. Remember to include the TED Talk in your references.

PART 2- Module 1 – ASSIGNMENT

Communicating at Work

·       You will need at least three work days to properly prepare this assignment.

·       Complete the textbook activity in Chapter 1 “1. Invitation to Insight” 

·       Determine which organizational interactions (downward communication, upward communication, or horizontal communication) discussed in Chapter 1 of the textbook you use most in your workplace.

·       Describe one of the situations that went wrong at your workplace that you recorded in your three-day log.

·       What are the areas you identified as desirable in improving your communication skills?

·       Based on what you read in Chapter 1, what was the cause of the communication breakdown? How would you approach solving the conflict?

·       Outline your paper with the template Download template (LINK ATTACHED).

·       Length: 4 pages, double-spaced

LINK: https://www.mediafire.com/file/9lag2lcrbz2d8dg/Short+Essay+Outline+Template.docx/file

Submission Instructions:

·       The paper is to be clear and concise and students will lose points for improper grammar, punctuation, and misspelling.

·       The paper is to be 4 pages in length double-spaced, current APA style, excluding the title and reference page.

·       Incorporate a minimum of 5 current references (published within last five years) scholarly journal articles or primary legal sources (statutes, court opinions) within your work. 

Required Textbook(s):Adler, R., Maresh-Fuehrer, M., Elmhorst, J.M., & Lucas, K. (2023). Communicating at work (13thed.). McGraw-Hill Education.Print: 9781264305087eBook: 9781266279287 

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